Many companies wonder if including LED billboards and messages signs in their marketing strategy is a wise choice due to harsh winter conditions that could potentially take a toll on their pricey investment. Drive down any major highway and you will see bright billboards LED displays. Companies like Genoptic Smart Displays produce some of the best quality billboards on the market, with bright bulbs that can withstand the harsh realities of a brutal winter. Whether you live in Calgary, Toronto, Minnesota or North Dakota or another US or Canadian city that experiences harsh winter weather, LED messaging will not let you down.

Outdoor & Hotel Digital Signage

LED Digital Billboards and Messages

LED messaging is used in a number of different ways. Outside of marketing and advertising efforts, LED message displays are also used to direct traffic and get an important message out to drivers on the road. LED messaging is often used to redirect traffic, announce an accident on the highway, alert drivers about dangerous driving conditions, reminders about texting and driver, in addition to warnings about the dangers of drinking and driving. Next time you are on the highway, take a moment to realize just how many LED billboards, electronic message boards, and mobile signage is on the road.

Whether announcing an amber alert or making the public aware of a change in speed limit, LED signs are one of the most effective ways to reach the general public with a message. This form of broadcasting is especially important in the winter months, when conditions on the road become particularly harsh and dangerous. Winter is an especially important season to publicize announcements regarding weather conditions and safety guidelines.

LED Signage Lasts Throughout the Winter

Winter is approaching and many LED sign owners are asking, how do I get my led signage to last throughout the winter? It must be acknowledged that in some instances, LED signs have carried with them shoddy hardware that is poorly constructed, leading to an LED sign that has broken down over time, freezing in frigid temperatures, with bulbs that burn out over time. Winter maintenance for your LED sign is crucial.

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LED Digital Signage Performs Throughout the Winter Months

Throughout the United States and Canada, cities are gearing up for the winter season that inevitably brings rain, snow, hail, and other harsh winter weather with it. Genoptic Smart Displays is one of the most trusted companies, producing everything from LED billboards to mobile signs used by small and large business, franchises, schools, and even churches! Poorly constructed sub-par signage is prone to crack or become even more damaged in the winter months. If you live in an area of the country where hail and rain are commonplace, precipitation will take a toll on your LED signage if it is poorly constructed, with sub-par materials.

LED signs are known to experience various malfunctions in the winter, when temperatures drop below zero in some parts of the country. Folks may go to turn on their sign, only to find that it will not turn on due to the cold. Winter sign maintenance is always a good idea, even with a well made, high quality LED sign made by a reputable company. With a fully functioning LED sign working for you during the winter months, you can continue to enjoy the advertising and marketing benefits that a LED sign provides.

Outdoor & Hotel Digital Signage

Next time you are on the road, take a moment to notice just how many LED signs are on the road, alerting you of safety conditions on the road, detours, reminders about driving and texting and driving under the influence. They play a huge role in keeping drivers safe on the road. Quality LED digital signage will ensure that drivers continue to get these messages, even during the harshest winter season.

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