Tagging is an extremely useful feature that lets you enforce unique content playback rules.  In a nutshell, you assign meta tags to players based on your needs (for example, you could use a tag to indicate a player should only be playing content in a particular language, or of a specific nature).  Next, you assign tags to your content according to their intended use.  An ad could be tagged with the word “english” or “HQ” to ensure it either plays on specific players, or is excluded of specific players.  Both options are available, so you have complete control over the location where content will appear.

Tagging works with your LED VideoStar group and sub-group hierarchy.  If you tag content assigned to a top level group, you can use this content anywhere in your network and use tags to ensure it’s only visible where you want.  English content plays on english screens.  HQ content only appears on employee facing screens, and so on…

Meanwhile, all “untagged” content will appear as per its schedule.

Tagging is one of the many programmatic features available in the LED VideoStar software platform.

How does tagging work

Here is an example illustrating how tagging works.


In the example above, we have a mix of content (tagged and untagged) stored at the top (root) level. We also have some untagged content stored at the sub-group level, where the players are located.  Assuming that we have the same playlist with all the upper and lower level content programmed, the players will display content as follows:

Player 1: all untagged content, both local and global + any content tagged with the word: AD

Player 2: only untagged content, both local and global

Player 3: all untagged content,  both local and global + any content tagged with the word: HQ

Tagging a player

To add tags to a player, double click its name in the Player window.  This will open the Player properties.

On the first screen, you will see the tag section on the right.  The tag section features a pull-down menu that will show all the previously added tags.


Adding new tags

To add a new tag, click the grey button right of the pull-down menu and select the option Create tag.


The new tag will be added to the pull down list.  You may now select it and add it to your player’s tag list.

  • Tags can be added and removed from any player at any time.
  • You can assign multiple tags to any player.

Removing tags

To remove a tag already assigned to a player, click the X in the right column in the Tag list.



  • Tags must also be assigned to your content (this includes any media files, web URLs, streaming video, live TV and templates).
  • Content tags have additional options you can use to further control how the player will respond (ex. include or exclude tagged content, if more than one tagged assigned – require one or all tags to be present).